Views and opinions from Ocean employees and special guests
Posts in Category Ocean Talks (Clear)
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From the Forrest to the Ocean
By Marc Keenan
Apart from a handful of sports fanatics who were immersed in World Cup / Wimbledon / Open Golf Championship fever across the Summer, most people in Out of Home will… Read more
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The Loop: 7 reasons to ask for it by name
By Richard Malton
If you took a random poll around the industry and asked “what is Ocean Outdoor about?” I’m pretty confident the response would be that Ocean is built on super premium,… Read more
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Westfield London to grow by a third
By Richard Malton
On 20 March the next chapter of The Westfield Story begins, as Westfield London opens its Phase 2 expansion. Westfield in London will become the second largest retail destination in… Read more
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Europe’s Largest Canvas – The IMAX, Waterloo
By Susi Castle
The IMAX, Waterloo The IMAX, Europe’s largest canvas, sits at the core of Ocean’s super-premium out-of-home portfolio (alongside Europe’s largest screen: our very own Piccadilly Lights). Its size and unique… Read more
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The Two Towers® Manchester: Elevating Digital OOH on the ‘Highway in the Sky’
By Joe Arshed
Anyone in this neck of the woods can’t fail to notice the huge amount of regeneration going on in Manchester City Centre right now. Scan the Manchester Evening News and… Read more
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An Outdoor Christmas Past
By Richard Malton
I know, it’s all behind us. We’ve all eaten and drunk too much, had a great time with friends and family and generally had a pretty good time away from… Read more
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Jingle Tills: Ocean’s Christmas planning Guide to the Seasonal Sweet-Spots
By Liliana Teixeira
With the UK retail Christmas market worth an eye-watering £78billion, we thought it worth exploring the triggers, peaks and sweet spots of the big Christmas spenders. Our new 2017 Christmas… Read more
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“If You Build It, They Will Come….”
By Patrick Halliwell
Piccadilly Lights display sections have sailed across the Atlantic to our shores from America. The first shipment left on June 6th and last week the final cabinets were installed in… Read more
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Vehicle Recognition Technology, a truly programmatic Digital out of home solution
By Liliana Teixeira
As data and technology evolve, planners are increasingly challenged to select the most impactful and efficient media channels that give them access to their specific target audience, but how do… Read more
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Leisure Based Shopping Trips – Key to Westfield’s Success
By Richard Malton
It’s no surprise to anyone that retail patterns and behaviours are changing, resulting in winners and losers in the battle for the retail £ as it swings between the “online”… Read more
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