Digital Cities

Cities are evolving into digital hubs, using data and technology to improve the lives of their citizens.

From paying council tax online to sharing community-based events through mobile geo-targeting, Digital Cities are connected to the internet and are equipped with tech platforms for information and communications distribution and management.

While city residents – exposed to a plethora of digital and tech services – are morphing into Digital Citizens.

This exchange of data between Digital Cities and Digital Citizens has driven a connection and engagement with the places that they live, work and play in, and Ocean’s premium, full motion DOOH screens help facilitate these Digital Cities for Digital Citizens.

Operational in all of the UK’s leading, regional hubs – all competing on a global level – in total our cities (not including London) drive 68% of all of Ocean’s large format DOOH impacts in the UK – equating to a combined spend of £22.3bn!