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With £871m spending potential, y Nottingham’s students, tourists, and residents with historic charm and world-class universities
Nottingham offers a prime opportunity for your brand to reach a diverse population of students, tourists, and residents, with its vibrant shopping scene and two world-class universities in the heart of the city.
- 37% of the retail market consists of premium and luxury1
- 35% are 18-34 year olds2
- 15% of the population are ABs2
- 53% of the population show low TV consumption habits3
Victoria Centre: Centrally located, this shopping centre hosts brands including, John Lewis & Partners, Ted Baker, and Hugo Boss.
The city has a strong student presence with renowned Nottingham Trent University and The University of Nottingham, attracting a young, educated demographic.
Home to Nottingham Forest FC, the stadium is close to Nottingham’s city centre, providing easy access for fans and visitors.
The city’s historical significance, mainly its association with Robin Hood and Viking heritage, draws in visitors interested in English folklore and history.4
1 CACI data 2024: defined as anything above ‘Accessible Premium’
2 2021 England & Wales Census/2022 Scotland census (defined in Scotland as ’15-34’)
4 YouGov Profiles consumer database Jan 2024: defined as ‘Light’ or ‘Ultra-light’ TV hours watched
5 Visit Nottinghamshire 2024
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The Screen @ Nottingham One 
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The Screen @ Nottingham One
Nottingham • Digital
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