Having created the Digital Out of Home (DOOH) category in 2005, Ocean has pioneered, driven and established DOOH to be the engaging media channel that it is today, accounting for circa 50% of all OOH spend.
Ocean delivers an advertising channel that exceeds the traditional OOH market through merging the inherent branding strengths of OOH and enhancing through location, audience, research, data and unique technology.
Supermarkets Further research into UK retail finds Britons made more than 79 million extra grocery shopping trips in the past four weeks, making 3 additional shopping trips to the supermarket… Read more
From its earliest incarnation, Out-of-Home advertising has acted as a community notice board, advertising goods and services to people when they are out of their homes. So, what happens to… Read more
Update on changing OOH Audience Behaviour: Spending and decision making still happening OOH UK Grocery Sales Up 22%. (Source: Research Live) Household and pet care items saw the biggest jump… Read more