The easiest way to make your OOH campaign reach further, through creator-led story-telling
Ocean Creator is a unique, content-first approach to cross-channel campaign planning and can take a variety of forms to suit any brief. It’s a turnkey solution that combines the brand-building power of iconic DOOH with the creative storytelling of creators, guaranteeing audience delivery across both channels and delivering a powerful ripple effect.
The content creator could do a piece to camera whilst the relevant copy plays on-screen behind them, they could be interacting with the screen or they could be enhancing the scene with visual effects – like TeamGB skier and BBC Winter Olympics presenter Chemmy Alcott in our launch campaign with Sky.
Delivered in partnership with Creator by Infinitum, this offering unites DOOH, social media and content creators within one integrated creative product.
With influencer marketing proven to deliver strong long-term brand ROI1 and OOH shown to turbocharge your social media strategy2, this solution allows your brand to combine trust, authenticity and creative scale in one powerful ecosystem.
