Be front and centre on one of London’s most photographed streets

Positioned on one of the city’s most renowned retail avenues, The Regent Street banners offer an unrivalled location for brands seeking constant footfall, cultural relevance and affluent audiences.

The two 50sqm banners are located at the end of Regent Street, on the approach to Regent Street St James and moments away from the globally recognised Piccadilly Circus. With 51.9m people passing through this area every year,¹ which has an annual retail turnover of £10bn,² The Regent Street banners are perfectly placed to target audiences with purchasing power and time to engage.

Sitting in close proximity to The West End Story network, the banners can be leveraged as part of a high impact city centre takeover. When combined with Piccadilly Lights, The Screen on Leicester Square and The Screen on Carnaby, they create a premium large format presence across the West End. At the heart of London’s cultural, retail and entertainment scene, the West End attracts 200m visitors annually.³

Location details

Location London
Format Large Format Landscape Banner
Network Banners
Dimensions 158m² (2 screens)

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The Location

Centrally located near major attractions and recognisable destinations such as Piccadilly Circus, Leicester Square and Carnaby Street, Regent Street is a major retail corridor through Central London.

Piccadilly Circus

A vibrant public space in London’s West End and home to the famous Piccadilly Lights, the area is renowned for its bustling atmosphere and central location. It is home to several theatres, bars and restaurants, and contributes to the city’s rich cultural scene and reputation as an entertainment hub.

Soho

Soho is recognised for its lively atmosphere and rich cultural scene. Its popularity stems from its historical significance, nightlife and diverse dining options. With constant footfall thanks to its many bars, clubs and theatres, the area is active at every hour of the day.

Carnaby Street

Located in the centre of Soho, Carnaby Street is renowned as an iconic fashion and lifestyle destination. A pedestrianised street, it features a diverse mix of global brands, independent boutiques, heritage labels, and concept stores.

Chinatown

Chinatown has a unique atmosphere, offering a blend of traditional cuisine, shops and landmarks that attract people from the world over.