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Our partnership with Westfield
We have a long and successful partnership with Westfield, stretching back to 2008. A relationship based on a shared vision to change the face of Digital out of home in enclosed, multi purpose, leisure and retail environments.
Turning Spaces into PlacesTM for nearly two decades
We are Westfield’s number one media partner, and Westfield is our largest business partner. Together we have developed creativity, technology and insight to deliver some of the best DOOH campaigns in memory.
The partnership started with Westfield London from its launch in 2008, and we now work together across five European markets – UK, Netherlands, Sweden, Denmark and Germany.
Our UK Westfield centres
Our Westfield network has it all. Premium, large format DOOH in pedestrian and roadside locations. High impact banners, special builds and experiential opportunities. It’s no wonder that this estate is the home of multiple award-winning campaigns – including at Cannes.
Westfield London and Westfield Stratford City’s combined revenue makes them the UK’s second biggest retail centre.1 They have a 68% ABC1 profile and attract hard-to-reach younger audiences at scale (68% millennial/Gen Z).2
- Over 6,370,000 combined impacts per fortnight3
- 3% of impacts are ABC13
- 4% are 18-34 year olds3
1. CACI 2023
2. YouGov Profiles March 2023, Westfield audience defined as 1+ visits p/month
3 ROUTE/IPSOS 49.01. Based on DOOH default SOT/loop length, 2-week period.