Digital Creative Competition 2026
All you need is an idea
Our Digital Creative Competition is based on one promise – All You Need is an Idea.
Now in it’s 17 year, our Digital Creative Competition has long been a catalyst for bold creativity, pushing the industry to put DOOH front and centre, and launching winning ideas onto the global stage.
Entries are now closed.
Join us at our annual awards ceremony and creative summit
One Marylebone, 8th October 2026
Beyond the usual awards night.
- Insightful panels and talks from industry leaders
- Immersive tech experiences from Ocean Labs and Ocean Studio
- Networking over drinks and canapés
- A creative showcase of ideas from a wide range of brands
Meet the line-up of expert judges
Our expert judges bring together a wealth of experience across the creative and wider media industry. With our first ever Chair, Graham Fink leading the way, they will be looking for bold and original ideas that push the boundaries of DOOH, whilst demonstrating the very best in creative excellence.
Discover the ideas brought to life by our Ocean Labs and Ocean Studio technology
Ocean Play turns our screens into live gaming environments, inviting audiences to engage through movement, touch, or mobile.
Using anamorphic 3D, DeepScreen® creates striking depth and scale, no glasses needed.
Ocean React brings campaigns to life with real-time relevance, responding to environmental and contextual cues.
Use the latest generative AI to captivate audiences with immersive experiences beyond traditional engagement.
Ocean Brand Experiences turns Spaces into Places, designed to engage, immerse, and connect with audiences meaningfully.
Ocean Vehicle React puts your brand in the driving seat. Optimised, real time, zero wastage
Ocean Mobile Augmented Reality bridges physical and digital – turning locations into immersive brand experiences, no app required.
Ocean Mixed Reality fuses DOOH scale with mobile AR, transforming screens into interactive stages where audiences drive the experience.
Ocean Live is our simulcast video streaming platform, delivering real-time content to engaged audiences across our premium screen network.
7 countries, 7 competitions, 1 Grand Prix
The Gold prize winners from all competitions (Commercial brand and Non-profit categories) will also have the chance to appear on the best screens across Northern Europe and the global icon, Piccadilly Lights**. The Grand Prix will be judged later this year.
**Terms and conditions apply.
