An Ocean Digital City

The regional capital of North East England, Newcastle is one of the UK’s core cities and an integral part of the Northern Powerhouse.

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Newcastle Facts & Figures


A vibrant city and a thriving business hub, Newcastle was named the best-connected city in the UK outside of London, attracting global brands from high street banks to tech giants.

As the city transforms its industrial past into a digital future, Newcastle has emerged as one of the UK’s leading innovation hubs - globally renowned centre for electric vehicles, high-speed train construction and tidal energy.


  • 55% Graduate retention

    One of the highest in the UK

  • Digital Businesses

    account for 40% of all businesses in the city

Top CACI Acorn Groups

  • City Sophisticates

    Index 334 versus North East

  • Lavish Lifestyles

    Index 205 versus North East

  • Career Climbers

    Index 151 versus North East

A vibrant city and a vibrant hub of business



  • The largest city centre shopping complex in the UK, Eldon Square is home to some of the world’s leading brands – making the city one of the North East’s most popular shopping destinations.

  • Newcastle houses the headquarters for the UK’s only FTSE 100 software company – The Sage Group PLC, and the regional offices for all of the ‘Big Four’ professional service companies: Deloitte, EY, KPMG & PwC. The regional capital of North East England is also home to industry leaders such as Greggs, Go-Ahead Group, Virgin Money and Fenwick.

Newcastle Catchment Area


The core catchment refers to Primary and Secondary catchment combined, which account for 75% of spend available to the centre.

Newcastle’s catchment extends across most of the North East region of the UK, as far south as Stockton-on-Tees and north to the Scottish border.


Legend
  • Primary Catchment
  • Secondary Catchment
  • Tertiary Catchment
  • Quarternary Catchment

Data: © CACI Limited 1984 – 2019 and all other applicable third party notices (Retail Dimensions: Retail Footprint) can be found at: www.caci.co.uk/copyrightnotices.pdf

Map: © Mapbox, © OpenStreetMap

Future Developments in Newcastle



  • Newcastle Helix

    £350m sustainable investment combines prestigious commercial and residential space with first class research and education facilities in the heart of Newcastle.

    Learn More

  • Renewable Energy Northeast Universities

    £11 million has been awarded to Northumbria, Newcastle and Durham Universities to open a new National Centre for Doctoral Training in Renewable Energies

    Learn More

Ocean Large Format Digital in Newcastle


With four strategic locations, Ocean delivers not only the wealthiest, but the biggest audience.


  • Ocean delivers the most

    Adults

    based on Impacts

    38%

    Click to view details.
    Source: Route 2019

  • Ocean delivers the most

    15-24 year olds

    based on Impacts

    45%

    Click to view details.
    Source: Route 2019

  • Ocean delivers the most

    Lavish Lifestyles

    based on Impacts

    45%

    Click to view details.
    Source: Route 2019

  • Ocean delivers the most

    Executive Wealths

    based on Impacts

    41%

    Click to view details.
    Source: Route 2019

  • Ocean delivers the most

    Career Climbers

    based on Impacts

    37%

    Click to view details.
    Source: Route 2019

Media Arguments

Ocean is the facilitator of digital connectivity in the OOH world, with hundreds of prestigious locations and iconic screens across the UK. We are the leading providers of large format OOH and DOOH advertising nationwide and only Ocean can provide brands with a UK-wide outdoor digital presence.

  • Ocean indexes highest for 15-24s (135), Lavish Lifestyles (155), City Sophisticates (193) and Career Climbers (151)

  • Ocean delivers the most affluent audiences: Lavish Lifestyles, Exec Wealth, City Sophisticates and Career Climbers

  • Ocean delivers more adults and youth audiences

Ocean's 5 Locations in Newcastle


Our full portfolio of Large Format Digital locations in the city.


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