An Ocean Digital City

Leeds has undergone an ambitious and progressive transformation in the last decade. With a thriving economy and one of the UK’s top retail destinations, Leeds is now one of the most sought-after cities to live and do business.

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Leeds Facts & Figures

With a large population catchment of 780,000 residents, Leeds covers a large area in Yorkshire and Humberside. Against the region, Leeds also over-indexes for the most affluent groups including Lavish Lifestyles, Executive Wealth and Career Climbers, with residents enjoying strong incomes.

Part of the Leeds City Region Business Network and a key driver in the Government’s Northern Powerhouse Project, the city enjoys a robust economy and attracts significant international business investment.

With its prosperous population, booming economy and one of the UK’s highest spending retail destinations, Leeds is the city of choice in the large Yorkshire and Humberside region.

  • Population of 780k

  • £2.7bn potential market spend

    with an economy worth £18bn

  • £7.3bn in investment planned

  • 24m+ shoppers

    visit Trinity Leeds shopping centre annually

  • 27m visitors annually

Top CACI Acorn Groups

  • Lavish Lifestyles

    Index 386 versus competitors

  • City Sophisticates

    Index 382 versus competitors

  • Career Climbers

    Index 149 versus competitors

Leeds’ arts and leisure hotspots

Based in the picturesque Yorkshire countryside, Leeds offers the best of both worlds. A modern and inspiring place to live, work and settle down, Leeds enjoys a rich cultural heritage, beautiful rural areas and contemporary urban pursuits.

  • With such a prosperous population, Leeds has an abundance of high-profile shopping hubs, including the £350m Trinity Leeds. With over 75 designer retailers and flagship UK department stores, Leeds is one of the top shopping destinations in the UK.

  • Leeds has a strong focus on sports and hosts many international tournaments and events: Following the successful Yorkshire leg of the Tour de France in 2014, the city now hosts the hugely popular annual Tour de Yorkshire.

  • Situated in the beautiful Yorkshire countryside, you can find an extensive mix of outdoor activities in Leeds and its surrounding areas. From gardens to playgrounds, and wildlife and water-based adventures, Leeds can indulge most outdoor pursuits.

  • The city is renowned for its arts and culture scene. With award-winning galleries, museums and the £60m First Direct Arena – Europe’s first purpose-built state of the art ‘super-theatre’ – attracting global talent, Leeds can cater to the tastes of any culture or arts lover.

Leeds Catchment Area

Leeds has a very large catchment area, covering the majority of the Yorkshire and Humber region, including towns such as Bradford, Wakefield and York. Within its catchment, Leeds is easily the most dominant retail centre, taking the largest market share of all spend available.

Legend
  • Primary Catchment
  • Secondary Catchment
  • Tertiary Catchment
  • Quarternary Catchment

Data: © CACI Limited 1984 – 2019 and all other applicable third party notices (Retail Dimensions: Retail Footprint) can be found at: www.caci.co.uk/copyrightnotices.pdf

Map: © Mapbox, © OpenStreetMap

Future Developments in Leeds

With the highest ratio of private to public sector jobs of all major UK cities and a thriving economy worth £18bn, businesses are queuing up to invest.

  • Wellington Place

    Touted as a game changer for corporate workspace in Leeds, Wellington Place offers premium office space and will attract more top talent to the city.

    Learn More

  • Nexus

    Part of the University of Leeds, the Nexus development will take the form of an innovation and enterprise centre.

    Learn More

  • Leeds Bradford Airport Upgrade

    Serving the fourth largest city region in the UK, the new £150 million terminal is set to increase passenger numbers from 4 to 7 million. Due to open in 2023, the new state of the art building will be more sustainable to help the airport hit its zero emissions target.

    Learn More

Ocean Large Format Digital in Leeds

Delivering high levels of coverage with just two standout DOOH locations

Media Arguments

Ocean is the facilitator of digital connectivity in the OOH world, with hundreds of prestigious locations and iconic screens across the UK. We are the leading providers of large format OOH and DOOH advertising nationwide and only Ocean can provide brands with a UK-wide outdoor digital presence.

  • With just two locations, Ocean is the second best DOOH provider for targeting ABC1s, delivering 4.2m impacts each fortnight

  • With just two DOOH locations, Ocean delivers 6.9m impacts each fortnight (28% coverage)

  • With just two DOOH locations, Ocean delivers 2.5m impacts for 18-34s each fortnight (36% coverage)

  • With just two DOOH locations, Ocean is the second best DOOH provider for targeting affluent ABs - delivering 2m impacts each fortnight

Ocean's 3 Locations in Leeds

Our full portfolio of Large Format Digital locations in the city, ordered alphabetically.
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