With a large population catchment of 780,000 residents, Leeds covers a large area in Yorkshire and Humberside. Against the region, Leeds also over-indexes for the most affluent groups including Lavish Lifestyles, Executive Wealth and Career Climbers, with residents enjoying strong incomes.
Part of the Leeds City Region Business Network and a key driver in the Government’s Northern Powerhouse Project, the city enjoys a robust economy and attracts significant international business investment.
With its prosperous population, booming economy and one of the UK’s highest spending retail destinations, Leeds is the city of choice in the large Yorkshire and Humberside region.
with an economy worth £18bn
visit Trinity Leeds shopping centre annually
Index 386 versus competitors
Index 382 versus competitors
Index 149 versus competitors
Based in the picturesque Yorkshire countryside, Leeds offers the best of both worlds. A modern and inspiring place to live, work and settle down, Leeds enjoys a rich cultural heritage, beautiful rural areas and contemporary urban pursuits.
With such a prosperous population, Leeds has an abundance of high-profile shopping hubs, including the £350m Trinity Leeds. With over 75 designer retailers and flagship UK department stores, Leeds is one of the top shopping destinations in the UK.
Leeds has a strong focus on sports and hosts many international tournaments and events: Following the successful Yorkshire leg of the Tour de France in 2014, the city now hosts the hugely popular annual Tour de Yorkshire. In 2019 it will also host the Cricket World Cup and ITU World Triathlon Series, attracting many sports tourists.
Situated in the beautiful Yorkshire countryside, you can find an extensive mix of outdoor activities in Leeds and its surrounding areas. From gardens to playgrounds, and wildlife and water-based adventures, Leeds can indulge most outdoor pursuits.
The city is renowned for its arts and culture scene. With award-winning galleries, museums and the £60m First Direct Arena – Europe’s first purpose-built state of the art ‘super-theatre’ – attracting global talent, Leeds can cater to the tastes of any culture or arts lover.
Leeds has a very large catchment area, covering the majority of the Yorkshire and Humber region, including towns such as Bradford, Wakefield and York. Within its catchment, Leeds is easily the most dominant retail centre, taking the largest market share of all spend available.
With the highest ratio of private to public sector jobs of all major UK cities and a thriving economy worth £18bn, businesses are queuing up to invest.
Touted as a game changer for corporate workspace in Leeds, Wellington Place offers premium office space
Part of the University of Leeds, the Nexus development will take the form of an innovation and enterprise centre
This 14-story, 192-guestroom hotel in the heart of the city is expected to open in late 2019
Ocean delivers the most
based on Impacts
Ocean is the facilitator of digital connectivity in the OOH world, with hundreds of prestigious locations and iconic screens across the UK. We are the leading providers of large format OOH and DOOH advertising nationwide and only Ocean can provide brands with a UK-wide outdoor digital presence.
Our full portfolio of Large Format Digital locations in the city, ordered alphabetically.