Ocean News
Posts Tagged Automotive (Clear)
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Top Gear: How to reach motorists in the moment
By Shona Dobson
Just imagine. You’re idling at the traffic lights in Manchester in your family saloon, wondering what to get the kids for tea when up pops a message on that large… Read more
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Signs of recovery, normalisation and endurance in the UK motors industry
New research from Ocean’s consumer panel, @TheLocal*, has uncovered new attitude and behavioural insights that suggests the automotive industry is starting to experience signs of recovery and normalisation, with 15%… Read more
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Automotive spending to be driven by pent-up demand
By Emma Jeffers
After the government warned Britons to only use buses and trains as a last resort, cars have been relied upon as an essential mode of transport for many during lockdown…. Read more
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Ocean Outdoor secures landmark agreement to live stream Wimbledon
Jaguar will from Monday (1st July) start serving daily highlights and live scores to tennis fans across the country as it becomes the broadcast sponsor of Ocean Outdoor’s UK-wide coverage of… Read more
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DS Automobiles secures brand partnership for Ocean’s Formula E broadcast coverage
DS Automobiles has been announced the brand partner for Ocean’s exclusive coverage of the ABB FIA Formula E Championship. In a multi-screen outdoor and TV broadcast deal brokered by Mediacom and… Read more
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Volkswagen Lights Up London IMAX in Support of Lumiere Festival
Car maker Volkswagen is celebrating the Lumiere Festival of Light with a colourful night-time show on London’s IMAX in Waterloo using Ocean Outdoor’s unique Edison technology. The IMAX will turn… Read more
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Hyundai Signs to New Piccadilly Lights Proposition
Car brand renews its commitment to UK’s most iconic DOOH location Hyundai has confirmed that it will continue to maintain its presence on the iconic Piccadilly Lights which are undergoing… Read more
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Churchill Puts the Spotlight On Uninsured Drivers
The world’s first dynamic out of home campaign targeting uninsured drivers Churchill Motor Insurance launches its latest ‘Uninsured Drivers’ brand activation, with the world’s first interactive DOOH (digital out of… Read more
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Ford and Ocean Light Up Impressive IMAX Creative Capability
Ford has taken the spotlight by using Ocean’s customised Edison lighting techniques on the IMAX in London, the UK’s largest and most iconic advertising structure. This new campaign on the… Read more
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Ocean Outdoor Wins BCSC OPAL Award for Fiat Campaign
This morning, Ocean won an Opal award in the Media category for The Fiat 500 Cult Couture campaign. The innovative campaign, planned in association with Weve, Kinetic and maxus, combined… Read more
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