The Battersea Power Station Network

Following a £9bn¹ investment in 2022, Battersea Power Station has been revitalised and has emerged as an upmarket shopping destination, home to high-end retailers such as Mulberry, Rolex, and Tommy Hilfiger. There is also a wide range of restaurants, bars, leisure facilities that offer visitors a full day’s entertainment. 

The new Battersea Power Station Underground station and pier interchange offers fast connections to the city centre and beyond, attracting commuters and tourists alike, with 11m² visitors in its first year. In addition, the area’s ongoing development has seen an influx of new residents, ensuing a high number of repeat visitors. 

_{1.  Battersea Power Station “The Master Plan” – 2022}

_{2. Springboard} 

Repeat visitors are high, with 2500 residents and over 6500³ workers. With an average dwell time of 105⁴ minutes per visit. 

The high-end destination is consistently seeing growth, with a 30%² rise in visitors year or year.

Your brand can use one of the many experiential opportunities available at Battersea Power Station to engage with your audience, for example with Wimbledon or Olympic fan areas. 

There are also 41 small format screens which have been installed indoors as part of The Loop network complete with full motion. Later in 2024, large format screens will be installed outdoors for an extra opportunity. 

_{3.  CACI 2024}