YouTube stars KSI and IShowSpeed go head to head in a high tempo battle for bragging rights to mark the release this week of SNK’s Fatal Fury: City of the Wolves. 

The social media influencers headline a hybrid immersive gaming event hosted by Landsec’s Piccadilly Circus venue located beneath London’s Piccadilly Lights this Friday (25^th April). 

Presented by The Ring Magazine and SNK, the brand activation merges gaming culture with the energy of a live fight announcement, the 1-on-1 action broadcast by Ocean Outdoor on Piccadilly Lights as it happens. 

The DOOH livestream is supported by an animated promo on Piccadilly Lights featuring KSI, IShowSpeed, Chris Eubank Jr and Cono Benn, which precedes the middleweights’ epic showdown at London’s Tottenham Hotspur Stadium this weekend (26^th April).

Wider activity is running across Ring Magazine’s social media platforms, DAZN and KSI and Speed’s YouTube Channels.

The first game in the Fatal Fury franchise in 26 years, City of Wolves is released on 24th April. 

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