Outdoor advertising in Cardiff

With £694m spending potential, Cardiff presents an unparalleled opportunity for your brand to connect with a diverse and expansive audience

Cardiff, the capital city of Wales, stands as a beacon of cultural richness and urban vibrancy. From its historic Cardiff Castle to Cardiff Bay, the city offers a tapestry of experiences, popular with locals and tourists alike. With a spending potential of £694m1, surpassing all other cities in Wales, Cardiff presents an unparalleled opportunity for your brand to connect with a diverse and expansive audience.

Shopping destinations: St David Dewi Sant is one of the largest shopping centres in the UK, with a vast array of retail outlets, dining options and leisure activities. This destination is home to over 150 brands including Hollister, Hobbs London, and Swarovski.

Universities: Cardiff is a student hub home to the esteemed Cardiff University, University of South Wales and Cardiff Metropolitan University, bringing a young and forward-thinking demographic into the city.

Principality Stadium: Wales national stadium hosts major sporting events, concerts and exhibitions throughout the year.

Tourist attractions: Locations such as Cardiff Castle, Cardiff Bay and Roath Park bring in a large influx of tourists, giving your brand access to a dynamic and varied demographic.


1 CACI data 2024: defined as anything above ‘Accessible Premium’

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