The first large format full motion screen in Battersea Power Station

Suspended from the ceiling inside one of London’s most iconic landmarks, The Cube @ Battersea Power Station is an exclusive large format Digital Out of Home opportunity and experiential space. Consisting of a translucent glass cube – which can move up and down to the required level – the screens wrap around three sides, creating an immersive display experience. Up to three separate creatives can be displayed at any given time. The fourth solid side can open and close to make the internal cube accessible, as The Cube can hold up to the weight of a car.

Your brand can also harness the experiential space directly below The Cube, dominating the bottom floor of the power station with a unique brand takeover. This is an ideal space for Ocean^®️ Showcase or Ocean^®️ Portal to be positioned, seamlessly extending the impact of your immersive experience.

Naturally drawing attention as the focal point of Turbine Hall B, The Cube and the activation space beneath offer an unbeatable opportunity for brands to be front and centre for affluent audiences on every level of the power station.

Combine The Cube @ Battersea Power Station with The Loop^®️ to benefit from the priming powers of large format DOOH.

When audiences view large format premium sites and are then re-engaged through standard OOH, brands see a 27% uplift in engagement.¹

1) Ocean Outdoor/NeuroInsight, “The Vital Ingredient”, 2023