Having created the Digital Out of Home (DOOH) category in 2005, Ocean has pioneered, driven and established DOOH to be the engaging media channel that it is today, accounting for circa 64% of all OOH spend.
Ocean delivers an advertising channel that exceeds the traditional OOH market through merging the inherent branding strengths of OOH and enhancing through location, audience, research, data and unique technology.
Ocean sees digital marketing, in all its forms, as a companion, not a competitor. The most progressive of modern marketers is one that understands the combination of the accuracy and accountability of digital, and the impact, trust & fame building abilities delivered by the overtness of out-of-home, is a winning formula in today’s cluttered advertising market.
Ocean is the pioneer in DOOH advertising technology, leading a new wave of creative solutions through its Ocean Labs and Ocean Studio divisions including proprietary solutions such as DeepScreen® 3D, Vehicle Detection Technology, SimplyFi (Wi-Fi Sponsorship) and Augmented Reality solutions.
Under Armour, Pepsi, the cosmetics brand R.E.M. Beauty, Universal and Mini are the launch partners for the expansion of Ocean’s premium full motion network, The Loop, which launches at Battersea… Read more
Singer songwriter Dua Lipa dropped her latest studio album Radical Optimism with an exclusive takeover of London’s Piccadilly Lights at midnight on Thursday (2 May). The countdown to the album… Read more
Dassault Systèmes has launched a digital out-of-home (DOOH) media campaign inviting three million people in London to see and understand how virtual worlds are impacting real life in areas such… Read more