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Ocean Labs
Tech driven experiences that transform full motion into full emotion.

Discover Labs Discover Labs
location
XL – Dartmouth Middleway, Birmingham (Outbound)
Birmingham
Debt-DMXL-Aug-21-83

Positioned close to Dartmouth Circus roundabout encircling Birmingham city centre

This large format roadside screen is located next to Dartmouth Circus roundabout, just north east of Aston Triangle and Birmingham city centre. Dartmouth Middleway connects various routes leading into the heart of the city and plays a key role in managing traffic flow in and out of Birmingham.

Location details

The Location

Dartmouth Middleway is part of the A4540 ring road encircling Birmingham city centre and is located close to Dartmouth Circus, a major junction providing access to central Birmingham and other parts of the city.

1
Aston University

Aston University is a public university renowned for its strong business, engineering, and professional development focus. The university is known for its diversity, attracting many international students. Its location in the multicultural city of Birmingham enhances this diversity.

2
Villa Park

Villa Park is the football stadium home to Aston Villa Football Club, a Premier League team, since 1897. The stadium currently has a seating capacity of 42,918, making it one of the larger football venues in England. Beyond hosting Aston Villa matches, the venue is used for large-scale events and conferences.

Audience Demographics

144,660

impacts per fortnight ROUTE/IPSOS 49.01

50%

impacts are ABC1 ROUTE/IPSOS 49.01

29%

audience are 18-34 year olds ROUTE/IPSOS 49.01

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Ocean Networks

The location is available as part of a network, please see below for details.

Please contact us on sales@oceanoutdoor.com to find out more.