Ocean Location

The Birmingham Archway

A unique banner, offering high impact creative canvas.

Positioned across the A45, this double sided bridge banner faces traffic travelling into and/or out of the City along the A45, out towards the Airport and The NEC.

The 258sqm banner makes a huge impact on this key arterial route.

Location

A45 Road Bridge, Birmingham Download Map

Did you know?

Birmingham Airport had announced the HS2 extension could be a solution to runway capacity problems in London, citing that it will be quicker to get to London from Birmingham than from London Stansted once completed and claimed that the airport had capacity for nine million more passengers.

Audience Demographics
  • Male / Female

    62% / 38%

    Male

    62%

  • AB

    24%

  • ABC1

    46%

Audience Age Ranges
  • 16-24

    16%

  • 25-34

    20%

  • 35-44

    15%

  • 45-54

    21%

  • 55+

    29%

Top CACI Acorn Groups
  • City Sophisticates

    Index 569 vs. West Midlands average
  • Countryside Communities

    Index 427 vs. West Midlands average
  • Comfortable Seniors

    Index 244 vs. West Midlands average
Insights
  1. Young and male – Indexing at 106 for the difficult to reach 15-24 year olds

  2. Key for car category indexing at 119 for liking innovative cars.

  3. High Impact, 170m of creative canvas

Ask for it by name

Sources: Route, DfT, CACI

The Birmingham Archway News Stories