Combine premium DOOH impact with online content creator engagement to reach millions.
A first-of-its-kind turnkey product that pairs the fame-driving ability of premium large format DOOH with carefully selected creators to produce scroll-stopping social content – driving extended reach, deeper engagement and tangible commercial results.
Delivered in partnership with Creator by Infinitum, this offering unites DOOH, social media and content creators within one integrated creative product.
Ocean Creator is a unique, content-first approach to cross-channel campaign planning and can take a variety of forms to suit any brief. The content creator could do a piece to camera whilst the relevant copy plays on-screen behind them, they could be interacting with the screen or they could be enhancing the scene with visual effects – like TeamGB skier and BBC Winter Olympics presenter Chemmy Alcott in our launch campaign with Sky.
With influencer marketing proven to deliver strong long-term brand ROI1 and OOH shown to turbocharge your social media strategy2, this solution allows your brand to combine trust, authenticity and creative scale in one powerful ecosystem.
