Outdoor advertising in Derby

With a spending potential of £553m¹ and the newly refurbished Derbion shopping centre in 2023, host to Flannels, Hobbs, Hugo Boss, and more,  The Screen @ Derbion One is ideally located for your brand to target key shoppers.

• 17% of the retail market consists of premium and luxury¹
• 24% are 18-34 year olds²
• 19% are ABs²
• 45% of the population shows low TV consumption habits³

Derbion is a bustling shopping centre in the heart of Derby, UK, offering a vibrant mix of retail, leisure, and dining experiences, including Hotel Chocolat, Carluccio’s and Wagamama. In 2023, 13 new brands launched at the centre, including three new restaurants in its recently refurbished Food Terrace, which is now entirely open following a £2m investment by Derbion⁴.

Derbyshire County is home to the Peak District National Park, The National Forest, and the iconic Chatsworth House, all easily accessible from Derby, making them popular day trip destinations for residents and visitors.

¹ CACI data 2024: defined as anything above ‘Accessible Premium’

² 2021 England & Wales Census/2022 Scotland census (defined in Scotland as ’15-34’)

³ YouGov Profiles consumer database Jan 2024: defined as ‘Light’ or ‘Ultra-light’ TV hours watched

⁴ Marketing Derby, 2024