Having created the Digital Out of Home (DOOH) category in 2005, Ocean has pioneered, driven and established DOOH to be the engaging media channel that it is today, accounting for circa 64% of all OOH spend.
Ocean delivers an advertising channel that exceeds the traditional OOH market through merging the inherent branding strengths of OOH and enhancing through location, audience, research, data and unique technology.
Ocean sees digital marketing, in all its forms, as a companion, not a competitor. The most progressive of modern marketers is one that understands the combination of the accuracy and accountability of digital, and the impact, trust & fame building abilities delivered by the overtness of out-of-home, is a winning formula in today’s cluttered advertising market.
Ocean is the pioneer in DOOH advertising technology, leading a new wave of creative solutions through its Ocean Labs and Ocean Studio divisions including proprietary solutions such as DeepScreen® 3D, Vehicle Detection Technology, SimplyFi (Wi-Fi Sponsorship) and Augmented Reality solutions.
Progressive net zero initiative will help fund impactful carbon removal and nature restoration projects Ocean has launched a new sustainability initiative which moves the company closer towards delivering its decarbonisation… Read more
This week we have announced the line-up of 18 expert judges are who are seeking bold, original ideas in its annual search for the best digital out-of-home (DOOH) creative concepts in… Read more
It’s impossible to grasp the scale, reach and impact of Ocean’s city footprints without a personally guided tour – and Ocean’s guided agency site visits are rated the most legendary…. Read more