This advertising mast is along the A6 near Almere, the eighth largest city in the Netherlands with over 195,000 inhabitants, and overlooks the Almere A6/A27 junction. The advertising mast has two digital billboards; one facing Amsterdam and one facing Lelystad. The A6 motorway runs from the Muiderberg junction near Amsterdam via Almere, Lelystad, Emmeloord and Lemmer to the Joure junction. There are six art objects along this motorway. The A6 is 102 km long and is also in the top 10 of morning traffic jams.

 

The service area of this advertising mast -based on TomTom data- extends from The Hague and Amsterdam via Almere to Friesland.