DeepScreen research Matter of Malls DK - Ocean Outdoor

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Browse gennem vores nøje udvalgte lokationer og netværk i Danmark

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Teknologidrevne løsninger som transformerer din kampagne til engagerende oplevelser

Ocean DeepScreen
En ny dimension i DOOH.

Ocean DeepScreen Alive
Løft DeepSreen til næste niveau. Bring interaktivitet i realtid til 3D content.

Ocean Projections
Supersized impact i hjertet af København.

Ocean Brand Experience
Engager og forbind publikum med dit brand.

Ocean Live
Forbind publikum med streaming i realtid.

Ocean Mixed Reality
Forbind den fysiske og digitale verden.

Ocean Mobile Augmented Reality
Sæt liv i storskærmen ved brug af de seneste smartphone-innovationer: Mobile Augmented Reality

Ocean Murals
Sæt liv i storskærmen ved brug af de seneste smartphone-innovationer: Mobile Augmented Reality.

Ocean Presents (fanzone)
Placer dit brand i centrum.

Ocean React (live data and feeds)
Reaktioner i realtid.

Ocean Special Builds
Specialbyggede løsninger der skiller sig ud.

Ocean Takeover
Skab ultimativ impact.

Ocean Vehicle React
Interager med dit publikum i realtid.

A pivotal place Chapter 1 | A pivotal place Chapter 2 | Outcome Sol de Janeiro | Outcome Intersport | Outcome L’Oréal | The Jewel | The Iconic | The Falcon | The Aura | The Cinema | The Geminis | HALO | DeepScreen | Turning spaces into Places | Ocean Talks |

The Matter of Malls afslører unikke
DeepScreen forskningsresultater i shoppingcentre

Som en del af Danmarks Idrætsforbunds marketing kampagne for Team Danmark og atleternes deltagelse i OL i Paris, gennemførste Publicis en undersøgelse, der undersøgte effektiviteten af DOOH og DeepScreen effectiveness. Dette er den første gang, at DeepScreen i et shoppingcentermiljø er blevet undersøgt.

Resultaterne er yderst imponerende.

TMOM Deepscreen_1

Her er et smugkig på et par af de vigtigste nøgleindsigter:

Begge DOOH reklameformater udviste høj ‘ad liking’
DOOH-reklamer i shoppingcentre havde højere reklamegenkaldelse end andre OOH-medier brugt i kampagnen
Af alle medier brugt i kampagnen opnåede DeepScreen et ‘ad liking’-indeks på 175, hvilket var det højeste af alle

Nyeste indsigter

The Matter of Malls_matterofmalls1

A Pivotal PLACE: CHAPTER 1

The Matter of Malls_matterofmalls 2

A Pivotal PLACE: CHAPTER 2

The Matter of Malls_sol de janeiro case

OUTCOMES: Sol de Janeiro

The Matter of Malls_intersport case

Outcomes: Intersport

The Matter of Malls_loreal case

Outcomes: L’Oréal

The Matter of Malls_the jewel

Places: The Jewel @Fisketorvet

The Matter of Malls_the iconic

Places: THE ICONIC @Field’s

The Matter of Malls_the falcon

Places: THE Falcon @Fredriksberg

The Matter of Malls_the aura

Places: THE Aura @kolding storcenter

The Matter of Malls_the cinema

Places: The Cinema @City 2

The Matter of Malls_the geminis

Places: The Geminis @westfield täby centrum

The Matter of Malls_halo

Places: HALO @Westfield Mall of Scandinavia

The Matter of Malls_Cover.002

Research & Insights: DeepScreen in malls

tsip

Turning spaces into places: Asset management

The Matter of Malls_Cover.003

Ocean talks: The evolution of malls

The location is available as part of a network, please see below for details.

Please contact us on sales@oceanoutdoor.dk to find out more.

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