- Location Hoofddorp
- Format Small FormatPortraitDigital
- Network The Loop The Premium Shopping Network
- Enabled Tech Ocean Mixed Reality Ocean Special Builds Speechbubbles
- Dimensions 2mΒ² (14 screens)
- Downloads Production Specifications
- Motion Levels Full Motion
Shopping centre Vier Meren is situated right in the heart of Hoofddorp and is a modern destination where shopping, grocery shopping and leisure come together. Following its refurbishment in 2022 and 2023 Vier Meren has become a place where visitors want to stay longer with thanks to its spacious walkways. With over 100 shops the mall attracts around 9.2 million visitors annually. Visitors stay for an average of 51 minutes and return almost twice a week. It is striking that over a quarter of visitors even visit three times or more per week.
With 14 digital totems and two large screens, including an impressive 45 mΒ² screen, campaigns are positioned right in the path of shoppers. A place where impact and reach naturally come together.
Vier Meren shopping centre has:
- 9.2 million annual visitors
- 100+ shops
- 51 minutes spent on average in the shopping centre
The Location
The Cpunt Theatre is a cultural venue in Hoofddorp. The theatre hosts dance, cabaret, music and other events.
Hoofddorp Fort is part of the Defence Line of Amsterdam. The fort was historically used for defence and training purposes. It is now open to the public and is a UNESCO World Heritage Site
Hoofddorp station is a busy public transport hub on the SchipholβLeiden route.