Our Unlimited screen was the canvas for a total domination, so sound, the surroudings and of course the screen.
Whilst shoppers were walking past the screen, they could hear regular jungle sounds and see the analog domination and calm imaging of Jurassic World Rebirth. But when the shoppers would stand on the dot in front of the screen, the dinosaur would come out of the screen, creating a scary surprise effect.
This campaign was a merge of different technologies and aspects of Ocean’s screens. Our unlimited screens are moved around Westfield Mall of the Netherlands, filling up store spaces that aren’t rented or are empty for a short period of time. With our analog domination, we use stickering to emerge the screen and the campaign with the backdrop of the wall. Using sound and our digital screens with interactivity we create moments that make people stop, make them curious and make impact.
- Advertiser Universal Pictures International
- Period 30th of June – 6th of July 2025
- Locations The Unlimited @Westfield MoN
- Branch Media / Entertainment