Ocean Vehicle React

Optimised, Real Time, Zero Wastage

Ocean Vehicle React uses the latest machine learning technology, innovating and optimising the way brands connect with their target audiences.

It gives brands the opportunity to deliver messaging based on data about vehicles that have stopped at the traffic lights. The intelligent scheduling system will trigger a relevant message to be deployed only when that specific car is in front of the screen, providing large-scale impact without wastage.

How?

• Use Ocean Vehicle Detect campaign configurator to create your bespoke target vehicle package:
  • Step One: Select your targeting criteria
  • Step Two:  Select your campaign weighting
  • Step Three:  Accelerate your creative
• This pioneering technology detects the selected vehicles at the traffic lights
• …and triggers tactical creative’s to specific cars, or types of car.