Ocean Location

West Cross Route Mega 6

Targeting upmarket women

Long visibility to both inbound and outbound traffic travelling between the A40 and Holland Park Roundabout and towards Central London. Situated adjacent to the main vehicular route into the premium Westfield London shopping centre.

Location

West Cross Route Mega 6, West Cross Route, A3220, London, W11 4TP Download Map

Details
Did you know?

27% of customers arrive at Westfield by car with an average spend of £150

Audience Demographics
  • Male / Female

    55% / 45%

    Male

    55%

  • AB

    31%

  • ABC1

    60%

Audience Age Ranges
  • 16-24

    13%

  • 25-34

    20%

  • 35-44

    24%

  • 45-54

    19%

  • 55+

    24%

Top CACI Acorn Groups
  • Lavish Lifestyles

    Index 220 vs. UK average
  • City Sophisticates

    Index 680 vs. UK average
  • Career Climbers

    Index 187 vs. UK average
Insights
  1. The West Cross Route Mega 6 delivers 1.3m adult impacts, nearly 1/3rd of these are Male ABC1

  2. AB adult impacts index at 125 versus the UK average, delivering nearly 1/3rd of total impacts

  3. Female A adults index even higher at 193 versus the UK average

  4. Over ¼ of adult impacts are 35-44, which is an index of 158 versus the UK average

  5. Heavy Economist readers indexing at 610 versus the UK average

Ask for it by name

Sources: Route, DfT, CACI

West Cross Route Mega 6 News Stories