Ocean Location

The Screen on the Tyne

Dominating the approach to The Tyne Bridge and central Newcastle

Situated on the Swan House roundabout – the main gateway into the city centre – and just moments from the iconic Tyne Bridge, The Screen on the Tyne is the only portrait digital out of home screen in Newcastle.

With a limited selection of digital advertising solutions in the city, The Screen on The Tyne is Newcastle’s most high-profile outdoor location. The Screen is also widely regarded as the first choice of DOOH for those wanting to target audiences in the North East of England.

The Screen on the Tyne also comes  with Ocean’s exclusive Vehicle Detection Technology, enabling brands to trigger ads based on the make, model, age even colour of the cars in front of the screen. VDT allows for brands to send out personalised and contextually relevant messaging.


The Screen on the Tyne (Stock Music)    Share / Download


55 Degrees North, Pilgrim Street, NE1 6BG / 54.97189,-1.60833 Download Map

Audience Demographics*
  • Male / Female

    51% / 49%



  • AB


  • ABC1


Audience Age Ranges*
  • 16-24


  • 25-34


  • 35-44


  • 45-54


  • 55+


Top CACI Acorn Groups*
  • Executive Wealth

    Index 210 vs. Newcastle average
  • Mature Money

    Index 109 vs. Newcastle average
  • Successful Suburbs

    Index 139 vs. Newcastle average
Audience Insights*
  • High spenders on clothing indexing at 114 versus the UK average

  • On average overseas tourists spend £88M per year

Ask for it by name

*Sources: Route, DfT, CACI

The Screen on the Tyne News Stories